Course Details For Online Digital Marketing Course

SEO (Module 1)

Social Media Marketing (Module 2)

  • On-Page Optimization

  • Keyword Research

  • Off-Page Optimization

  • Directory Submission

  • Article / Press Submission

  • Online Reputation Management

  • Google Webmaster Tools

  • Facebook Marketing

  • Facebook Analytics

  • Mobile App Marketing

  • Linkedin Advertisements

  • Twitter Marketing, Ads, etc.

  • YouTube Adv, Mktg, Campaigns

  • YouTube Analytics

  • Google Plus

  • Pinterest

  • SlideShare

Google Analytics (Module 3)

  • Web Analytics

  • Reports & Interface

  • Auto Emailing Report

  • Advertising Analytics

  • Webmaster Tools Analytics

  • Conversion Tracking

  • Goals

  • Calculating ROI

  • Custom Reporting

  • Creating Goals

  • Setting Funnels

Google Ads
(Module 4)

  • PPC Traning

  • Search Network

  • Display Network Campaign

  • What is Keyword research ?

  • Create effective AD Groups

  • What is imp of Landing page

  • What is Bidding

  • Merchandising Products

  • Video Promotions

  • Mobile Marketing

  • Importance of Quality Score

  • Campaign Performance report

  • Google Certification Exam

  • Guidance

Facebook Marketing
(Module 5)

  • Campaign Types & Creation

  • Ad Sets and Ad Types

  • Ads as per Business objective

  • Ads Optimization

  • Tracking Pixel Codes

  • Integration to external tools

E-mail Marketing
(Module 6)

  • Email marketing Via Mail Chimp

  • Emailer Generation & Optimisation

  • Email marketing Do’s & Don’ts 

  • How to get Email database

Lead Generation Business (Module 7)

  • Converting Leads online

  • How To Create A High Converting Landing Page

  • Joining Give Away Events

Top 5 Online Marketing Tools (Module 8)

  • Social media management tool

  • Image creation tool

  • Professional looking visiting card, gift coupons tool

  • Website/ landing page creation tool

  • Sales generation &monitoring tool

Whatsapp Marketing (Module 10)

Digital Marketing Strategies (Module 11)

  • Whatsapp Marketing for Business

  • Communicate better using texts, images, audio and video 

  • Increase audience engagement 

  • Reinforce credibility by providing immediate customer support 

  • Build long-term-relationships & create loyal brand advocates 

  • How to Start a Digital Marketing Agency

  • Where do I get my clients from, places and areas to look for ?

  • Approach and Strategies to Convert your prospective clients

  • How to Pitch to your clients

  • Target Oriented Marketing Impress with Analytics

Hashtag Viral Marketing (Module 9)

  • How to Use Hashtags for Your Business

  • Find Hashtags Related to the Main Keyword

  • Research Trending Hashtags

  • Hashtags on Facebook & Twitter to generate traffic

  • Track Your Hashtag Impact

  • Tools to Detect Hashtag strength

  • Track your Hashtag Impact

E-Commerce Business Marketing (Module 12)

  • How Does E-commerce Work?

  • Market Vs Audience

  • Designing & Managing An

  • E-commerce Website

  • Tracking And Analysing

  • Fascinating Eye Openers

Live Projects (Module 13)

  • Work on LIVE Projects

  • Get 10 Highly researched EBooks & Manuals

  • Traffic Generation -Social Media Tactics- Affiliate Marketing

  • Video Marketing Secrets 

  • Videos to Improve Business Skills

Add On (Module 14)

  • Personality Development +

  • Job Interview Techniques

  • Guest Lecture ( Entrepreneur of Digital Marketing Firm)

  • Job Assistance

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Course Modules(pdf)