Course Details For Online Digital Marketing Course
SEO (Module 1)
Social Media Marketing (Module 2)
Google Analytics (Module 3)
-
On-Page Optimization
-
Keyword Research
-
Off-Page Optimization
-
Directory Submission
-
Article / Press Submission
-
Online Reputation Management
-
Google Webmaster Tools
-
Facebook Marketing
-
Facebook Analytics
-
Mobile App Marketing
-
Linkedin Advertisements
-
Twitter Marketing, Ads, etc.
-
YouTube Adv, Mktg, Campaigns
-
YouTube Analytics
-
Google Plus
-
Pinterest
-
SlideShare
-
Web Analytics
-
Reports & Interface
-
Auto Emailing Report
-
Advertising Analytics
-
Webmaster Tools Analytics
-
Conversion Tracking
-
Goals
-
Calculating ROI
-
Custom Reporting
-
Creating Goals
-
Setting Funnels
Google Ads
(Module 4)
-
PPC Traning
-
Search Network
-
Display Network Campaign
-
What is Keyword research ?
-
Create effective AD Groups
-
What is imp of Landing page
-
What is Bidding
-
Merchandising Products
-
Video Promotions
-
Mobile Marketing
-
Importance of Quality Score
-
Campaign Performance report
-
Google Certification Exam
-
Guidance
Facebook Marketing
(Module 5)
-
Campaign Types & Creation
-
Ad Sets and Ad Types
-
Ads as per Business objective
-
Ads Optimization
-
Tracking Pixel Codes
-
Integration to external tools
E-mail Marketing
(Module 6)
-
Email marketing Via Mail Chimp
-
Emailer Generation & Optimisation
-
Email marketing Do’s & Don’ts
-
How to get Email database
Lead Generation Business (Module 7)
-
Converting Leads online
-
How To Create A High Converting Landing Page
-
Joining Give Away Events
Top 5 Online Marketing Tools (Module 8)
-
Social media management tool
-
Image creation tool
-
Professional looking visiting card, gift coupons tool
-
Website/ landing page creation tool
-
Sales generation &monitoring tool
Whatsapp Marketing (Module 10)
Digital Marketing Strategies (Module 11)
-
Whatsapp Marketing for Business
-
Communicate better using texts, images, audio and video
-
Increase audience engagement
-
Reinforce credibility by providing immediate customer support
-
Build long-term-relationships & create loyal brand advocates
-
How to Start a Digital Marketing Agency
-
Where do I get my clients from, places and areas to look for ?
-
Approach and Strategies to Convert your prospective clients
-
How to Pitch to your clients
-
Target Oriented Marketing Impress with Analytics
Hashtag Viral Marketing (Module 9)
-
How to Use Hashtags for Your Business
-
Find Hashtags Related to the Main Keyword
-
Research Trending Hashtags
-
Hashtags on Facebook & Twitter to generate traffic
-
Track Your Hashtag Impact
-
Tools to Detect Hashtag strength
-
Track your Hashtag Impact
E-Commerce Business Marketing (Module 12)
-
How Does E-commerce Work?
-
Market Vs Audience
-
Designing & Managing An
-
E-commerce Website
-
Tracking And Analysing
-
Fascinating Eye Openers
Live Projects (Module 13)
-
Work on LIVE Projects
-
Get 10 Highly researched EBooks & Manuals
-
Traffic Generation -Social Media Tactics- Affiliate Marketing
-
Video Marketing Secrets
-
Videos to Improve Business Skills
Add On (Module 14)
-
Personality Development +
-
Job Interview Techniques
-
Guest Lecture ( Entrepreneur of Digital Marketing Firm)
-
Job Assistance